ARLINGTON EXPANDED TDM OUTREACH TO THE I-66 CORRIDOR
This project expands a proven transportation demand management (TDM) program by targeting commuters bound for locations along the I-66 corridor inside the Beltway or Washington, D.C. Robust employer and residential outreach and education services, including a focus on new carpool and vanpool initiatives, will eliminate 1,300 single-occupant car trips through the I-66 corridor inside the Beltway each day. These initiatives will provide convenient connections to existing transit, helping to resolve the first mile/last mile issue and feeding new riders into existing transit services. Requested funds will support incentives and marketing. Arlington Transportation Partners will provide, in kind, a .25 full-time equivalent residential outreach person to complement the grant-funded contract staff.
This project will benefit the toll-paying users of I-66 by providing information, incentives and encouragement to choose multimodal commute options, thereby removing vehicles from I-66 and parallel roads.
The project is estimated to cost $390.000- 90% of which will be funded by the I-66 Commuter Choice Project.